This is a Japanese phrase meaning “go and see for yourself”, which is a
central pillar of the Toyota Way, the famous management system adopted
by the Japanese car company. Genchi genbutsu is sometimes
referred to as “get your boots on”, which has a similar cadence and
meaning. It is not dissimilar to the idea behind management by walking
about (MBWA), an all-too-briefly popular American version of the same
principle.
Read the full article over at the Economist here.
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